I was tasked with producing a billboard for a cause import to myself. I chose to make a Canadian wildfire billboard with a call to action to reduce carbon emissions. I’ve always been passionate about environmental conservation and during the time that I made this Canada was dealing with massive wildfires that were polluting the air in a large portion of North America. I made this billboard to serve as a reminder of the role that humans play in keeping the environment stable.

I created the billboard image by photoshopping layers of stock images together and layering my text over the images. I then took my billboard image and applied it to a billboard mockup.